Inspiring Excellence in Marketing

An online CPD management and training platform for designated marketing professionals registered with the Marketing Association of South Africa (MASA).

Our goal is to provide professional marketers with the correct resources and easily accessible content that ensure that they remain up to date with their CPD demands. The platform provides a variety of MASA-approved professional development activities supported by the vary best that technology and online compliance has to offer. It is every marketing professional’s responsibility to improve their applied knowledge and skills on a regular basis.

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CPD Compliance

Continuing Professional Development (CPD) is a means of staying up to date with the latest market activity, changes in legislation and practice, changes in areas of specialisation, or simply to study further in fields related to your market or interests.

CPD is a process of lifelong learning whereby a financial planning professional systematically engages in activities that maintain abilities, skills and knowledge required for a professional practice.

CPD refers to activities that develop and maintain capabilities to enable members to perform competently within their professional environments.

CPD activities include attending conferences, seminars and workshops or completing online courses.

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